Responsible Technology and Society (RTS) Lab Parallax Design
BRANDING
WEB DESIGN
Shaping the visual identity and digital presence of Arizona State University’s Responsible Technology and Society Lab through branding and interactive web design.
EXPLORE
Arizona Hiking Shack SEO Technical
Audit
SEO
Examining key areas such as site architecture, crawlability, page speed, and security to identify technical issues that may be limiting search visibility, user engagement, and conversions.
EXPLORE
Kindroot Therapy Group Branding and Promotional Products
BRANDING
Building a distinctive visual identity for Kindroot Therapy Group and translating it across three promotional products, creating a cohesive brand experience that feels intentional and approachable.
EXPLORE
eDreams.net Evaluation and Homepage Redesign
UX/UI
WEB DESIGN
Uncovering the barriers between users and conversion through a case study and heuristic evaluation, followed by a strategic homepage redesign.